The PA Ecosystem
Every solution, one connected ecosystem.
Enterprise software, hardware and services for events, venues, hospitality, finance, operations and more, with AI-driven capabilities across every suite.
Automation & bespoke software
AI & Custom Engineering
When your processes don't fit an off-the-shelf product, we design AI automations and custom systems that do, and connect them to everything else you run.
- Agentic AI AutomationFormerly Agentic AutomationAI agents that automate your business operations, end to end.Agents act only within the permissions and approvals you set.
- Custom Software EngineeringSoftware built from scratch around how your team actually works.We build AI into custom systems wherever it removes repetitive work.
Travel agencies, hotels & resorts
Travel & Hospitality Suite
Software and hardware for agencies, hotels and island resorts, connected so that bookings, charges, transfers and entitlements follow the guest.
- Travel Agency Management PlatformFormerly TAPBuild custom itineraries and calculate pricing instantly.Drafts a complete itinerary from a client's brief for your agents to refine.
- Hotel Property Management SystemFormerly Smart HospitalityFront desk, guest payments and housekeeping in one screen.A guest-facing concierge answers questions and turns requests into front-desk and housekeeping tasks.
- Hospitality Point of SalePost dining and facility charges straight to guest room folios.Highlights unusual voids and discounts for review.
- Guest Transfer ManagementSchedule land, airport and boat transfers and keep guests updated at every step.Builds the day's transfer plan from flight times and suggests efficient groupings.
- Guest Entitlements & RedemptionsTrack room inclusions, meal redemptions and activity bookings.Spots redemption patterns that point to leakage or under-used inclusions.
- Hospitality Hardware SolutionsSelf check-in kiosks, POS terminals and boat-ticket scanners for fast guest processing.Lobby kiosks can host a conversational assistant for arrival questions.
Events & conferences
Event Operations Suite
From the first sign-up to the last badge printed, the Event Operations Suite runs the administrative side of events on one live attendee record.
- Attendee Registration ManagementBranded sign-up journeys that replace spreadsheets and manual entry.Detects duplicate and incomplete registrations before they reach your list.
- Event Ticketing & PaymentsSell tickets and collect payments directly, without the extra admin.Forecasts ticket demand and suggests when to release or close each tier.
- Smart Check-In & On-Demand BadgingFast entrance scanning and instantly printed badges keep arrival queues short.Predicts arrival peaks so you can open the right number of lanes.
- Self-Service Kiosk RentalSelf-service kiosks for your event, without a large hardware purchase.Kiosk screens can host a conversational assistant for common attendee questions.
Finance teams
Finance & Compliance Suite
Connect the systems where sales happen to your books, and meet LHDN e-Invoicing requirements without changing how your team works.
- SQL Accounting IntegrationPush sales data into SQL Accounting automatically, without typing it twice.Flags mismatches between systems before month-end.
- LHDN e-Invoicing ComplianceComply with LHDN e-Invoicing directly inside the software you already use.Extracts data from supplier invoices and checks e-Invoice fields before submission.
Sales, marketing & membership
Customer Engagement Suite
CRM, messaging and membership tools that keep leads moving and customers coming back, across WhatsApp, email and SMS.
- Customer Relationship ManagementLeads, quotations and customer conversations in one clear dashboard.Summarises each customer's history and suggests the next best action.
- WhatsApp Business AutomationHandle customer enquiries and sales conversations from one shared inbox.An AI agent answers routine questions and hands over to your team with full context.
- Email Marketing AutomationSend targeted updates and turn reader actions into sales follow-ups.Writes subject-line and copy variations and suggests the best send times.
- SMS Messaging & NotificationsDeliver important announcements and reminders straight to phone screens.Shortens and personalises messages for each audience.
- Membership & Subscription ManagementFormerly Membership ManagementMember records, subscriptions, renewals and engagement in one place.Highlights members who are likely to lapse and personalises renewal outreach.
Brand experiences & activations
Engagement & Experience Suite
Interactive technology for activations, exhibitions, launches and company celebrations, designed to draw a crowd and to capture data you can act on afterwards.
- Interactive Brand ActivationsInteractive installations that engage visitors and capture real leads.Generates personalised visuals and short videos for each participant to share.
- Corporate Gala & Annual Dinner ExperiencesStage games and lucky draws that entertain your team and keep the night moving.Drafts quiz content and themes the experience around your event in minutes.
- Exhibition Lead Generation GamesBooth games that draw crowds and collect qualified business leads.Scores each lead from the answers given, so sales follow up with the best first.
- Conference Engagement PlatformLive voting, Q&A and networking that keep audiences focused and active.Groups similar questions for moderators and summarises each session's feedback.
- Product Launch ExperiencesStage reveals and interactive moments that build interest and support sales.Produces localised launch content and visuals from a single brief.
Organisers, venues & contractors
Exhibition Management Suite
Purpose-built portals for the three businesses behind every exhibition: the organiser who sets the rules, the venue that provides the services and the contractor who builds the show.
- Online Exhibitor ManualFor event organisersOne portal for exhibitor guidelines, deadlines and form submissions.An assistant answers exhibitor questions directly from your manual.
- Exhibitor Service CentreFor event venuesA booking hub where exhibitors order and pay for venue services across every event.Recommends the services exhibitors usually need for their stand size and type.
- Multi-Event Exhibition ManagementFor contractorsAuto-generated microsites that collect exhibitor forms and orders for every event you run.Spots orders that conflict with venue rules or deadlines before production starts.
Attractions, service centres & workspaces
Venue & Visitor Suite
Self-service tools that move people through attractions, service centres and shared spaces without a queue at the counter.
- Virtual Queue ManagementFormerly Virtual QueueVisitors wait where they like, with real-time WhatsApp alerts when it is their turn.Predicts waiting times and balances visitors across counters as demand changes.
- Attraction Ticketing & Access ControlOnline booking and fast turnstile scanning for smooth visitor entry.Forecasts daily demand so you can set capacity and pricing with confidence.
- Venue & Workspace BookingClear space reservations and door schedules that prevent double-booking.Suggests better use of under-booked spaces and flags likely no-shows.
Websites, online stores & content
Digital Commerce & Content Suite
Websites, landing pages, online stores and content tools, built to generate enquiries and easy for your own team to update.
- Enterprise Content Management SystemUpdate website text, images and pages without waiting for developers.Translates pages and suggests search improvements as you write.
- Corporate Website & Landing Page DesignCompany sites and campaign pages that bring in enquiries.Generates layout and copy options to test before launch.
- Digital Commerce PlatformOnline selling, made simple and efficient.Writes product descriptions and recommends products to shoppers.
- AI Content StudioTranslate text automatically and generate AI images and video.Every output passes human review before it is published.
Logistics, warehouses & facilities
Operations & Asset Intelligence Suite
Real-time visibility of equipment, stock, yards, devices and documents, captured with QR codes, RFID and sensors.
- Asset Tracking & CustodyKnow where every piece of company equipment is, and who has it, with QR codes and RFID.Flags assets that go missing or are overdue for return.
- Multi-Location Inventory ControlReal-time stock balances across every storage location, with QR codes and RFID.Forecasts stock needs and suggests reorder quantities.
- Yard & Container OperationsFormerly YAMSLive visibility of every yard asset, from receiving to delivery.Flags inspection anomalies and anticipates yard congestion.
- IoT Integration & MonitoringConnect hardware sensors straight into your operational dashboards.Learns normal patterns and alerts on anomalies before they become faults.
- Intelligent Document ManagementSecure document storage, automatic indexing and conversational retrieval, powered by AI.Ask questions across your documents and get answers with the source attached.
Workshops, bodyshops & dealers
Automotive Suite
Software for the businesses that repair and trade vehicles, built around photos, clear stages and transparent records.
- Workshop & Bodyshop ManagementFormerly AutopilotWhatsApp bookings, photo check-ins, repair stages and automatic ready-for-collection alerts.Organises job photos and drafts repair estimates for your advisers to confirm.
- Vehicle Auction PlatformRun live vehicle auctions with clear bidding records and condition reports.Summarises condition reports and suggests reserve prices from past sales.
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